The name of the author: 7 golden rules Milton Gersh Greg Rothman
A summary of the contents:
This little book tells the story of failures and a great success of the Milton Hershey, founder of the Hershey Chocolate Company, and Hershey, Pennsylvania. He was born into a poor family & # 39; and his father was unsuccessful in everything tasted. He was educated in the fourth grade. Hersh made numerous attempts in the business, mainly in trade in confectionery, and they all failed. He tried to open a candy store, or both in Lancaster, Pennsylvania, Denver, Chicago, New Orleans, New York and come back in Pennsylvania. Years success eluded him.
Finally he found success after numerous experiments and stubbornness. In the end, he built the largest empire in the world of sweets. He founded a city named after him, and a school for poor children. Hershey chocolate has become a household name around the world.
Hersh has developed seven golden rules that it considers necessary for success. These rules are explained Rothman, and given more modern names. These include:
1. Thinking outside the box
3. Hard work
4. Take risks
5. Take care of your employees
6. Give live
7. Your life – your heritage
These rules will not surprise those who study success thinking people throughout history. They repeat the same success principles that are approved by the majority of successful people.
Readability / quality of the recording:
This is a very simple book to read. It is small, only 43 pages, but impregnated with insight and fascinating history of chocolate king and success secrets that he found.
Notes about the author:
Greg Rothman – known and successful agent in Harysburg, Pennsylvania.
Three great ideas that you can use:
1. Persistence: if there is one golden rule of success by Gersh, is underrated strength of perseverance. In seven different American cities Hershey met each other before he succeeded. He tried various kinds of chocolates, different processes and different packaging. He just has mastered the recipe milk chocolate, which is not only liked the masses, but it was easy to produce and have a good shelf life. It took a lot of "failure" before it has found that success.
2. Gersh was firmly believing in hard work. It is found that these goals can reach only hard work and watching the same around it. But he also enjoyed the work. If you enjoy your work, it is easier, and you are able and willing to work hard. If you love your work, it rarely feels heavy and you can devote to it as much time as you wish.
3. Gersh believed in risk. His calculated risk, and with more maturity and experience became more calculated. He does not advocate the inconsiderate risk. However, from his own life, he acknowledged that the greatest rewards come not to those who are not at risk.
7 golden rules Milton Gersh Greg Rothman.
Copyright 2005 Executive Books.
overall rating : Good